St. Petersburg College

Digital Graphic Designer [ID: 894]

Position Summary:

Incumbents design communication materials in various forms. Responsibilities may include the following: conceptualize and develop digital marketing and advertising materials (with particular emphasis on responsive web, interactive and mobile media) for prospect conversion, student enrollment, engagement and retention; use specialized knowledge and skills in front-end responsive web design to aid developers in transforming concepts into hand built sites, using PSD to html principles; apply knowledge of current practices of web and mobile technologies, and their impact on interface design and user experience to contribute, produce and enhance project work. Regularly collaborates with creative and interactive teams to move projects from concept to the completion.

Typical Essential Duties

Responsible for front-end web design to aide in development of hand built, fully custom responsive sites that are cross-functional on all platforms, browsers and devices
Understands target audience requirements and translates to actions that enhance development of creative approaches and conversion of prospective students
Communicates with web developers to coordinate web site strategy, creative execution, UX design, and navigational systems as they pertain to Web function specifications
Maintains consistent brand identities across all marketing materials, with particular emphasis on digital, video and multi-media presentations
Remains apprised of design, interactive (web and mobile), and video trends and software enhancements, and serves as “subject matter expert” in these areas for Marketing staff members
Oversees, develops and implements email campaigns using HTML responsive techniques
Communicates and develops department’s vision; working with department’s senior management to impart guidance and direction, and otherwise support strategic objectives
Manages projects and performs other duties as assigned

This is first of two levels in the Graphic Design series. Incumbents design communication materials in various forms. Responsibilities may include identifying customer needs; designing layouts, artwork, flyers, websites, forms, etc.; taking photographs; designing logos or similar graphics; developing multimedia presentations; and maintaining records of activities.

Compensation: $17.36 - $21.71

Requirements:

Education:

Associate's degree in digital graphic design or related field.

Experience:

Two years professional experience.

* An equivalent combination of education and experience sufficient to successfully perform the essential duties of the job may be acceptable in lieu of those requirements listed above.

Knowledge:

Graphic design techniques and principles;
Document design and layout principles;
Promotional methods;
English language, grammar, and punctuation;
Recordkeeping principles;
Computers and related software applications.

Skills:

Designing promotional layouts and graphics;
Editing and proofreading materials;
Maintaining operational records;
Using a computer and related software applications;
Communication, interpersonal skills as applied to interaction with subordinates, coworkers, supervisor, the general public, etc. sufficient to exchange or convey information and to give and receive work direction.

Physical:

Positions in this class typically require: reaching, standing, walking, grasping, feeling, talking, hearing, seeing and repetitive motions.
Sedentary Work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.

Responsibilities:

These duties are a representative sample; position assignments may vary.		Potential Frequency
1.	Designs layout for ads and promotional materials, which includes creating designs, determining size and arrangement of text and illustrative material, updating and enhancing designs, and proofreading and editing materials as necessary.	Daily 50%
2.	Develops graphic designs, logos, multimedia presentations, and related marketing materials.	Daily 40%
3.	Prepares and maintains a variety of operational records and files.	Daily 10%
4.	Performs other duties of a similar nature or level.	As Required

Equal Access/Equal Opportunity

The Board of Trustees of St. Petersburg College affirms its equal opportunity policy in accordance with the provisions of the Florida Educational Equity Act and all other relevant state and federal laws, rules and regulations. The college will not discriminate on the basis of race, color, ethnicity, religion, sex, age, national origin, marital status, pregnancy, sexual orientation, gender identity, genetic information, or against any qualified individual with disabilities in its employment practices or in the admission and treatment of students. Recognizing that sexual harassment constitutes discrimination on the basis of sex and violates this Rule, the college will not tolerate such conduct. Should you experience such behavior, please contact Dr. Devona Pierre, Executive Director, Organizational Culture and Engagement/Title IX Coordinator at 727-341-3261; by mail at P.O. Box 13489, St. Petersburg, FL 33733-3489; or by email at eaeo_director@spcollege.edu.